{"product_id":"lg-196cm-77-oled-evo-ai-c6-4k-smart-tv-oled77c66la","title":"LG 196cm (77\") OLED evo AI C6 4K Smart TV - OLED77C66LA","description":"\u003cp\u003e\u003cstrong\u003eLG (77\") OLED evo AI C6 4K Smart TV - OLED77C66LA\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"tit\"\u003eKey Features\u003c\/p\u003e\n\u003cul id=\"keyFeatureList\" class=\"c-list c-list--single-column on\" role=\"list\"\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eHyper Radiant Color Tech, a next-gen OLED technology for a new level of picture quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eX3.2 higher peak brightness with alpha 11 AI Processor Gen3, for vivid highlights and detail\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003ePerfect Black and Perfect Color ensures deeper contrast and vivid, accurate color in any light.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eIncredibly rich color palette from All New Dynamic QNED Color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003e4K picture quality, upscaled visual and surround sound from the alpha 8 AI Processor Gen2\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eNew AI button, voice controls, drag and drop functions on the AI Magic Remote\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul id=\"keyFeatureList\" class=\"c-list c-list--single-column on\" role=\"list\"\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eHyper Radiant Color Tech, a next-gen OLED technology for a new level of picture quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eX3.2 higher peak brightness with alpha 11 AI Processor Gen3, for vivid highlights and detail\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003ePerfect Black and Perfect Color ensures deeper contrast and vivid, accurate color in any light.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eIncredibly rich color palette from All New Dynamic QNED Color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003e4K picture quality, upscaled visual and surround sound from the alpha 8 AI Processor Gen2\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"c-list__item\" role=\"listitem\"\u003e\u003cspan class=\"font-w-normal-16 font-m-normal-14\"\u003eNew AI button, voice controls, drag and drop functions on the AI Magic Remote\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"data item title active\" data-role=\"tab\" id=\"tab-label-additional\"\u003e\u003ca class=\"data switch\" href=\"https:\/\/www.hirschs.co.za\/lg-77-oled-evo-ai-c6-4k-smart-tv-oled77c66la#additional\" id=\"tab-label-additional-title\"\u003eAdditional\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"data item content\" id=\"additional\" data-role=\"content\"\u003e\n\u003cdiv class=\"additional-attributes-wrapper table-wrapper\"\u003e\n\u003ctable class=\"data table additional-attributes\" id=\"product-attribute-specs-table\"\u003e\n\u003ccaption class=\"table-caption\"\u003eMore Information\u003c\/caption\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth class=\"col label\" scope=\"row\"\u003eSKU\u003c\/th\u003e\n\u003ctd class=\"col data\" data-th=\"SKU\"\u003e89119\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth class=\"col label\" scope=\"row\"\u003eTV Tech\u003c\/th\u003e\n\u003ctd class=\"col data\" data-th=\"TV Tech\"\u003eOLED\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth class=\"col label\" scope=\"row\"\u003eTV Size\u003c\/th\u003e\n\u003ctd class=\"col data\" data-th=\"TV Size\"\u003e70\" - 79\"\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth class=\"col label\" scope=\"row\"\u003eMPN\u003c\/th\u003e\n\u003ctd class=\"col data\" data-th=\"MPN\"\u003eOLED77C66LA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth class=\"col label\" scope=\"row\"\u003eEAN\u003c\/th\u003e\n\u003ctd class=\"col data\" data-th=\"EAN\"\u003e8806096787465\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":67580373696595,"sku":"OLED77C66LA.AFBG","price":74099.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0272\/8257\/1347\/files\/thum-1600x10629-ezgif.com-crop_4b09c75c-b08d-404d-9718-35250b347965.webp?v=1790925590","url":"https:\/\/giftguide.co.za\/products\/lg-196cm-77-oled-evo-ai-c6-4k-smart-tv-oled77c66la","provider":"GIFTGUIDE","version":"1.0","type":"link"}